Using a VA Gives You the Lifestyle You’ve Always Wanted


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(This is the fourth blog post of the Using a VA series.)

How You Resist Expansion Without Even Knowing It

Every one of the most successful and most profitable businesses in the world have mastered the art of delegation.

In order to be successful you have to be able to replicate your secret sauce and your successful product/service. You need to provide support as you expand. It’s quite simple really and this formula applies to the solo entrepreneur all the way up to large corporations like IBM.

Unless you have that formula in place, you can’t succeed. Of course you may well survive for a period of time, but in the grand scheme of things you will be just “spinning your wheels.” Somebody else will come along who is a little bit smarter than you and be able to do what you do, a little bit better.

Survival in business these days requires not only book smarts but also street smarts. Being book smart requires you to provide an excellent product/service and a good reason for people to buy it. This enables you to set up your business in the first place and get it moving. However, you also need to be street smart and this means that you have to be able to foresee difficulties and understand what it takes to expand and grow.

A growing business requires constant maintenance. As you grow, more jobs must be undertaken and each of these tasks takes a certain amount of time. Each one of us only has a set amount of hours in any given day and so we can boil it all down to a mathematical equation. As your business grows, you personally cannot complete all these jobs anymore and you must outsource.

This is where many businesses fail. Instead of outsourcing, they simply modify their approach to make sure that they get everything done that needs to be done, but no more. They create boundaries around their organization preventing them from growing. This is a failure to appreciate that expansion is not possible unless you delegate.

It’s amazing what happens when you finally decide that you have to hire additional help. It’s a little bit like saving for retirement. If you allocate some of your funds to outsourcing to a virtual assistant you’re investing in your future. You release valuable time enabling your business to grow.

You may not end up with an IBM sized organization, but when you finally realize that delegation is crucial, the sky truly is the limit.

Are ready to start saving up now for when you need a virtual assistant? Have you already hired extra help in your business? Let me know in the comments below if you are ready to expand and grow a successful business.

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