(This is the second blog post of the Using a VA series.)
How You Can Work All the Hours Under the Sun and Still Go Backwards
If you’re not actively engaged in promotional activities or regularly calculate exactly where your business is, you are effectively “going backwards”. Any business that accepts its status quo and considers itself to be successful merely because it has a regular stream of work coming in, is not taking into consideration Murphy’s Law. This dictates that if something can go wrong, it probably will. You need a plan B and a plan C and must be constantly looking for other opportunities and possibilities.
When you are a stressed out and overwhelmed entrepreneur, you tend to worry about your business development and overall operations. You think that you have to micromanage and “be on top of” everything. When you do this, you lose sight of the bigger picture. When you have to deal with a mountain of paperwork, try to deal with your social media presence, handle most of your internet marketing and seem to be constantly reading or replying to emails, you are using up valuable time that should be devoted to the future.
Every business has priorities. There are hundreds of individual tasks and jobs that nevertheless need to be addressed, purely to ensure that the business functions on a daily basis.
Time management here is absolutely everything. Let’s say that you devote 60% of your time to your core process. You simply cannot afford to let the balance of your time be taken up by administrative or basic marketing functions. However many hours you work, you must make sure that a significant portion of that time is devoted to overall business marketing and planning, looking into the future and preparing for the unexpected.
It’s one thing to try and have a plan to cope with the unexpected, but it’s another thing altogether to have a detailed plan of expansion. Remember that if you fail to plan, you plan to fail.
Each and every one of those mundane tasks is important in its own way, some more so than others. You must ensure that these jobs are completed but you don’t have to take them on yourself. By engaging qualified and productive virtual assistant services, you will be able to outsource so many of those tasks. Doing so will give you time not only to draw a deep breath for once, but to sit down and actively plan for the future prosperity of your business.
The wheels may be turning nicely now, but somewhere in the future your source of energy may run out. Don’t get caught by surprise if that happens. If you’re still running around like a headless chicken at that point, you will be even less able to deal with the consequences as they happen!
Have you got your business act together or are you a headless chicken? Do you have any tasks you could give to a virtual assistant? I bet you do! What would you like to give someone else to handle? Feel free to list those tasks in the comments below.
Hi and welcome to Virtually Done. I’m Leslie and it’s a pleasure to meet you! If you are an online entrepreneur or small business owner struggling to find enough time in your day to concentrate on the tasks you are passionate about, I can help you!
If you would like to learn more, please contact me. I’d love to hear from you!