Remember Google Wave? It splashed upon the internet scene with a lot of excitement and originally required a “special” invite to join. Everyone (myself included) was clamoring to ride the Wave. But it bit the dust and was washed out to shore. I happily waved goodbye to the Wave!
Now I’m not one to quickly join the latest internet fad. I like to wait it out and see if it’s worthy of my time. Most of the ones I did eventually join became great web phenomenons, but I initially used and enjoyed them in my personal not business life – Twitter, Facebook and Pinterest for example.
So due to my skepticism and previous bad experience with Google Wave (and a little bit of procrastination), I was extremely reluctant to join the Google Plus bandwagon. Okay, so I joined but I really never did much with it and have to say I didn’t really understand it. But more and more stuff about Google Plus kept popping up everywhere and I didn’t think I could afford to ignore it any longer.
My greatest interest in Google Plus is the Hangout feature. What exactly is that? It sounds really awesome – anything with the word “hangout” in it has to be cool, right?
So off I went in search of some Google tutorials and resources. I immediately came across this Kindle book What the Plus! Google+ for the Rest of Us by the well-known Guy Kamasaki and promoted by Denise Wakeman who I also respect as a Google Plus expert. Best thing yet, Amazon was selling it for only 99 cents!
I highly recommend this book even if it’s not on sale and you have to pay the full price. It explained Google Plus to me in such easy to understand terms and provided numerous ways to use Google Plus in your business. One of my favorite chapters that also made me laugh was entitled, “How to Deal With Bozos”. According to Guy, the number of bozos in a service is proportional to the square of the number of people in that network. In other words, the more popular Google Plus becomes, the more bozos you will encounter. LOL – but so true!
From his book and other sources, I discovered that a Google Plus Hangout is a really amazing tool that we should all be putting to good use in our business. It enables you to hold online video conferences and broadcasts – how great is that?
So do you use Google Plus? Have you ever conducted or participated in a Hangout? Please share below in the comments and be sure to add me to your “circle” (another one of those trendy social media terms you need to add to your vocabulary). You can find me here on Google+: Leslie Keffler
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